Thumbs down on ICE. It certainly is a meaningless acryonym to 99% of people out there. Is it even a term in wide use in the United States? I never heard of it before. You associate ICE with frozen and cold. The ice age. Vanilla Ice. It is a synonymous with death ("that guy is on ice.."). You never want to associate ice with a car component, like "yeah my engine is frozen, iced, cold." My windshield is iced. My door locks are iced. My car stereo is ice..??

nah.

Calvin